Case Study - A Scalable E-commerce Platform with Real-Time Order Management and Admin Controls
This modular and role-based e-commerce platform enables customers to shop and admins to manage orders efficiently, with real-time updates and secure role separation.
- Client
- Merchly
- Year
- Service
- React, Laravel, E-commerce, AWS, Docker
Overview
A scalable, role-based e-commerce application developed for efficient product and order management, featuring distinct experiences for both admins and customers. It leverages modern frontend frameworks and robust backend architecture to ensure performance, modularity, and ease of maintenance.
Challenge
- Separate login flows for Admins and Customers with token-based role evaluation.
- Real-time order tracking and toast-based customer notifications.
- Admin-facing dashboard to manage products, images, categories, sizes, and brands.
- Optimistic UI updates for smoother UX during cart and order interactions.
- Scalable deployment using AWS, Docker, and Laravel’s event-driven backend.
What we did
- Async Logic (Redux Saga)
- Backend (Laravel 12 + MySQL)
- Role-based auth with Laravel Sanctum
- Email + Real-time Notifications
- Service Layer Architecture (Clean code)
- Dockerized deployment + AWS RDS
Conveysoft helped us turn an idea into a functioning, revenue-generating platform. Their clear technical direction and fast execution made it possible to launch ahead of schedule, with a system that scales beautifully as our user base grows.
Founder & CEO of Merchly
- Tested feature endpoints
- 100+
- API uptime in production
- 99.9%
- Average order placement time
- 1.5s
- Post-deploy critical issues
- 0 bugs